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The Business Side of Arts: Social Media Basics

  • Vancouver Arts Centre 85 Vancouver Street Albany, WA, 6330 Australia (map)

Part of the The Business Side of Arts Workshops collection

Join us for Workshop 7 in The Business Side of Arts series of professional development workshops for artists and creatives.


Social Media Basics - Making a business out of your art practice

A simple guide and some easy tips to help you and your creative business navigate social media and reach a broader audience.

  • Why even bother with social media?

  • Exploring different channels - which platforms are worth your time?

  • Building your brand – how are you being presented?

  • Know your market – who are you aiming at?

  • What even is a hashtag?



Workshop presented by Albany Business Centre’s Mark Shenton.

Mark is the CEO of the Albany Business Centre and came into the role in 2020 to build and expand upon the 20+years of the Centre’s work assisting small business across the Great Southern. Mark has been in various state and national management roles for local and global companies where he has grown businesses through various markets and economic pressures. He is a Business Local consultant specialising in increasing business through various mediums and strategies who has worked with artists across the region delivering workshops and events to assist with managing their business and marketing requirements.

Each Business Basics workshop includes a FREE 1-to-1 session with Albany Business Centre staff for attendees who would like to access advice specific to their individual requirements.


The Business Side of Arts is facilitated by City of Albany and supported by DLGSC's Leveraged Creative and Cultural Planning Grants Program.

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November 17

intro to Artificial Intelligence...and ChatGPT

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November 30

The Business Side of Arts: Canva Basics